Superga & Levante: an homage to the timeless style
The continuous research for novelty, in music as in fashion, is part of the era we live in and this is the thing in common between Superga and the italian singer and songwriter Levante.
SS 23 campaign starring Levante, is an homage to the timeless classicism: to define a new meaning of classic, something so iconic to be always in trend, a voice so distinctive to become unique, two identities so clear to be perfect together.
The campaign, created in collaboration with the creative agency Milky Media, was shot by the photographer Mattia Guolo, well known in the music field and the video was directed by Byron Rosero, an emerging talent in the fashion film industry.
Between past and present, Superga style, always representing a delicate, simple yet powerful femininity, meets one of the Italian icons of music, to bring us in a new dimension, where to evolve without changing.